Though I do not smoke, I think this is a great company. Sure, morally it might not be a good company, but as far as market, brand, and loyal addicts, they sure have been doing something right. US consumption might be slowing, but European and Middle Eastern countries can't get enough of them. Ever go into a restaurant in Italy, a market in Spain, an airport in Germany?
Euronext and NYSE Group are setting the tone for a merger that could be closed as soon as first quarter next year. They have separated the the entities on their respective continents to retain their independence. This should give that extra push to the Euronext shareholders that meet in December.