Yahoo Tests Outsourcing Search To Google
Read the full article: http://stockpicky.blogspot.com/2008/04/yahoo-tests-outsourci...
In what could be considered the ultimate white flag of surrender Yahoo has agreed to begin using Google's Adsense for search to help boost it's revenue and fend off an increasingly hostile Microsofty. Even though this test is small at only 3% of search queries in The United States, just the fact that Yahoo is considering such a move shows you how much of a lead Google has on Yahoo's ad platform.
Vested Interest:
goog- Login or register to post comments
- Email this page
