"When Google founders Sergey Brin and Larry Page wanted a C.E.O. for their rapidly growing company in 2001, they turned to a technology executive, Eric Schmidt, who had previously worked at Sun Microsystems and Novell. Coincidentally, Yahoo co-founders Jerry Yang and David Filo were also looking for a C.E.O. that year, and they picked a Hollywood insider: Terry Semel, who had run Warner Bros."

The rest is history. This article provides some really interesting insight into the management structure, corporate culture, and strategic objectives shared by Eric Schmidt, Larry Page, and Sergei Brin. Most interestingly, Schmidt comments on Google's intention not to be a content business in the same way that Yahoo has grown its business.