news corp

Internet, Media Stars Line Up for Yahoo

Google is doing everything possible to make Microsofts job hard in this takeover. Google has agreed to help out Yahoo by participating in an unusual test that will gauge how much more advertising Google can sell for Yahoo!

The two-week experiment will be limited to ads posted alongside a small percentage of Yahoo's online search results in the United States.

Vested Interest: 
MSFT
Stock Symbol: YHOO YAHOO INC Stock Price: $27.8572 Todays Change: +0.1072 (+0.39%)

Proposed Yahoo-News Corp. Deal

 

According to The Wall Street Journal, News Corp. and Yahoo are in talks about combining MySpace and other News Corp.-owned online properties with Yahoo, in a move aimed at fending off Microsoft's takeover bid.

Earlier this morning, TechCrunch and Silicon Alley Insider weighed in.

Peter Kafka of Alley Insider breaks out the details:

Vested Interest: 
MSFT
Stock Symbol: YHOO YAHOO INC Stock Price: $27.8572 Todays Change: +0.1072 (+0.39%)

The Disney Difference: Diversify and Cross Promote

For the second time in as many days, a major global media company released results which suggested little adverse, or material, impact from either the writers’ strike or a feared slow down in advertising spending related to the economy.

Vested Interest: 
DIS
Stock Symbol: DIS WALT DISNEY-DISNE Stock Price: $34.65 Todays Change: -0.34 (-0.97%)